TERESA VERDE PINHO                                                                                ASSOCIATE CREATIVE DIRECTOR                                                                CURRENTLY AT TBWA\CHIAT\DAY NEW YORK                                                                                                                                                                                                                            ABOUT

Chime
The Million Dollar Bet

Everyone thinks money fuels greed. Chime thinks it can fuel generosity. So much so, they put $1,000,000 on the line to prove it. The result? A social experiment worth every penny.






We launched a trailer and a teaser to get the word out.



Watch the full experiment below.




AGENCY: AKQA PORTLAND
ROLE: SENIOR CREATIVE

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